From promotional emails from Healthkart regarding supplement pricing
About half of the supplements sold in India are suspect – they are either parallel imports or fake. Fake supplements may contain banned substances, such as steroids, which may cause permanent damage to your body. At HealthKart, we strive to provide 100% authentic products to our customers by maintaining tight quality control during sourcing and distribution of supplements. We also offer 14-day return policy to our customers, in case you are not satisfied with the product quality.
Approximately 80-90% of the supplements sold in India are imported from developed countries, like US and Europe. There is 70% customs duty on these products, which means that for a legitimate product, the retail price would be almost twice that of the retail price in developed countries.
Heavy customs duty attracts large amounts of parallel or unethical imports. Given that these products have been illegally imported into the country, sourcing information is not available and quality becomes a question. Because of the supplements being highly priced and customers’ inability to differentiate a legitimate product from a regular powder, several opportunistic resellers create and sell fake products in the market. Fake products look very similar to their original counterparts and are typically mixed with parallel-imported supplements. At HealthKart, we strive to provide 100% authentic products to our customers and we achieve this goal by maintaining: Tight control over the supply chain; Quality control during distribution; 14 days hassle-free return policy.